a new scale for the world of sale – shopping mall on 3m²

vectorshop is an investigational store concept that attempts to prove its value in future retail challenges. In consideration of consumer’s rapid rising interest in digital ways of distribution, its goal is to unite the best characteristics of both stationary and digital retail into one store, to accomplish a new fascinating experience of shopping. The entire store display area is a simulated virtual environment, presented with the oculus rift™ vr headset.